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MISSION
TrailSource is an online adventure travel guide to the best trails around the planet! Our mission is to be the leading ultra-vertical market channel for backcountry trail destinations through a combination of content, community and e-commerce. TrailSource has been the global leader for trail information on the Internet since 1997.

In addition to trail descriptions, the content may include trail maps, photos, trailhead locator maps, and travel-related information such as lodging, restaurants, map names and guidebook titles. Many map and guidebook titles can be purchased on-line through affiliate partnerships.

STATISTICS/DEMOGRAPHICS
Each month, TRAILSOURCE.COM attracts over 250,000 visitors and they view roughly 2,000,000 pages. By the nature of our content, our visitors are active, sports-oriented individuals planning backcountry travel for themselves and their families. The following presents a summary of a current live demographics survey being conducted at present on our website:

GENDER:
Male = 81%
Female = 18%
Did Not Answer = 1%

AGE:
Under 18 = 0%
18 to 24 = 6%
25 to 34 = 23%
35 to 44 = 34%
45 to 54 = 25%
55 to 64 = 10%
65 and Over = 2%
Did Not Answer = 0%

EDUCATION:
No High School = 1%
Some High School = 3%
High School Grad = 22%
Some College = 32%
College Grad = 31%
Masters/PhD = 10%
Did Not Answer = 1%

ANNUAL INCOME:
Under $20K = 4%
$20K to $35K = 8%
$35K to $50K = 14%
$50K to $75K = 20%
$75K to $100K = 17%
Over $100K = 27%
Did Not Answer = 10%

LOCATION:
US = 93%
UK = 1%
Canada = 0%
Australia = 0%
Other = 6%

BANNER ADS
We offer three banner advertising opportunities. The top-of-the-page banner ad is a standard 728w x 90h pixel image space that can also handle 468w x 60h. The bottom-of-the page banner ad is also a standard 728w by 90h pixel image. In addition, we offer a left-side skyscraper ad with dimensions up to 160w by 600h. There is also a central 300w x 250h pixel ad space. All the ads can be animated GIF, JPEG or rich media. We can deliver your ad on a run-of-the-site basis, by content category, or deliver it to queries on specific geographic locations (continents, countries, states).

AD LOCATION & SIZE CPM
(cost per 1000)
MAX SIZE
(KB)
RICH
MEDIA
TOP - 728x90 Leaderboard
      Run-Of-Site
      Run-Of-Category
      Run-Of-Category w/ Geo Target

$15.00
$20.00
$30.00
20K YES
SIDE - 160x600 Skyscrapper
      Run-Of-Site
      Run-Of-Category
      Run-Of-Category w/ Geo Target

$20.00
$25.00
$35.00
20K YES
CENTER - 300x250
      Run-Of-Site
      Run-Of-Category
      Run-Of-Category w/ Geo Target

$15.00
$20.00
$30.00
20K YES
BOTTOM - 728x90 Leaderboard
      Run-Of-Site
      Run-Of-Category
      Run-Of-Category w/ Geo Target

$10.00
$15.00
$24.00
20K YES
TOP & BOTTOM - 728x90 Leaderboard
      Run-Of-Site
      Run-Of-Category
      Run-Of-Category w/ Geo Target

$22.00
$30.00
$48.00
20K YES

Discounts are available for pre-paid and/or multi-month contracts. The minimum monthly contract is $500. All single month contracts must be pre-paid.

Click here to download a printable copy of our rate card (PDF - 44K).

LOGO SPONSOR ADS
Exclusive page sponsorships can be purchased for $500 per month per page. We can discuss logo ad size and placement on a page-by-page basis. Similarly, individual sport home page sponsorship rates can be discussed. 

CONTACT US
For more information, please contact us via our Customer Service Form or call (970) 765-8001 USA.



© 1997-2014 TRAILSOURCE.COM, Inc. All Rights Reserved.
Use Of This Web Site Is Covered By Our Visitor Agreement.
TRAILSOURCE™ Is A Registered Trademark Of TRAILSOURCE.COM, Inc.
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